E-Government in Malaysia

Wednesday, February 25, 2009


E-government is the use of information technology in general, and e-commerce in particular, to provide citizens and organizations with more convenience access to government information and services and to provide delivery of public services to citizens, business partners, and those working in the public sector.

Nowadays, there is lot of country, including Malaysia implementing the e-government. The status of e-government implementation in Malaysia is widely discussed as to potential of e-government implementation towards the public and business. Malaysia government starts to implement e-government in 1996 after the introduction of the Multimedia Super Corridor (MSC). The Electronic Government initiative was launched to lead the country into the Information Age. It will improve how the government operates internally, as well as how it delivers services to the people of Malaysia. It seeks to improve the convenience, accessibility and quality of interactions with citizens and businesses. At the same time, it will improve information flows and processes within government to improve the speed and quality of policy development, coordination and enforcement.

The 7 pilot projects of the Electronic Government Flagship Application are as follows;
1. Project Monitoring System (SPP II) – online system that monitors the entire lifecycle of national program
2. Human Resource Management Information System (HRMIS) – an integrated, technology-enabled HRMIS for the Malaysian public service, incorporating Global Best Practices in HR that would enable the Public service to successfully deal with the Challenges of the K-Economy.
3. Generic Office Environment (GOE) – powerful document and office management solution that enables users to effectively and efficiently manage their office environment.
4. Electronic Procurement (EP) – enables suppliers to sell goods and services to government through the internet.
5. Electronic Services (E-Services) – allows citizens of Malaysia to engage in transactions with government and utilities payment such as telephone and electronicity bill, police summons, road and transport department services, etc.
6. Electronic Labour Exchange (ELX) – one stop-centre for labour market information, as supervised by ministry of Human Resource, to enable employers and job seekers to communicate on the same platform.
7. E-Syariah – a case management system that integrates the processes related to management of cases for Syariah Courts.

Citizen’s adoption strategies
The government realizes that they can build on the successful implementation of e-government but there are still gaps in the level of service delivery and the perceived value of that delivery from our most important constituents – the citizens. So the government has conducted a study to take stock of its e-government achievements, and the findings have been used to develop the Malaysian Public Sector ICT Strategic Plan. In line with the plan’s customer focus, the Government will set up a portal through which the public would eventually be able to access all online public services. The portal would also provide access to community sites as well. In short, good strategies must be addressed carefully. Otherwise, it will remain a misleading and cosmetic operation.

reference
http://www.intanbk.intan.my/psimr/articles/Article1%20-%20Full.pdf

Corporate Blogging: A new marketing communication tool for companies.

Sunday, February 22, 2009



Corporate Blog - A Short Definition

Blogs - an abbreviation of 'weblogs' - are published on the web, typically as microsites standing by themselves but today also as parts of traditional web sites. They reflect the interests, thoughts and opinions of the person, sometimes persons, publishing the blog. Blogs are characterized by frequent updates, an informal tone and many links to other blogs and web sites.

A corporate blog is a blog published by or with the support of an organization to reach that organization's goals. In external communications the potential benefits include strengthened relationships with important target groups and the positioning of the publishing organization (or individuals within it) as industry experts. Internally blogs are generally referred to as tools for collaboration and knowledge management.



Types of corporate blogs

1. Company Blog

This is the most common form of the company blog. IMO, the corporate blog is definitely the next stage in the evolution of the corporate website, which (let’s face it) is pretty much static these days.
Examples: There are so many examples to choose from. The best place to start would be the ranking of the Top 15 Corporate Blogs. Top 5 include: Google, Adobe, Flickr, Facebook, and Yahoo! Search.

2. CEO Blog

The most famous example would have to be the blog of Jonathan Schwartz, CEO at Sun Microsystems, and I’m amazed how he ever finds time to blog, but I’m really glad he sets such a stellar example. I’ve recommended CEOs to quit full-time blogging but rather work as active contributors to their company blog, which would of course depend on their busy schedules.

Examples: Sun CEO - Jonathan Schwartz’s blog Boeing VP of Marketing - Randy Tinseth’s blog

3. Industry Blog

This is an interesting type of corporate blog one that we should beware of, because it places some difficult ethical choices for the company at hand. This is definitely not an advisable strategy for every company but should be considered an option if you consider yourself or employees in your organization as thought leaders in your respective field/technology and choose to establish a blog to discuss best practices.
Example: Miller Brewing’s Brew Blog

4. Department or Product Blog

Again, department blog is another common style or kind of blogging, which is very popular and ultimately essential for large organizations (particularly Fortune 500). Cases in point are Microsoft, Sun, or SAP’s developer blogs in any particular space. Google’s extensive array of product blogs across their different product offerings (close to 90 in number) probably is another great example.

Examples: 1. Microsoft Community Blogs 2. SAP IT Blogs or SAP Community Blogs 3. Sun Blogs 4. Google - Product Blogs (see the blog roll on the right sidebar)

5. Customer Service Blog

Finally, the customer service blog or community blog. Given the preponderance of community forums and discussion groups as the de facto kind of communication media that companies chose to use as conversation methods with their users. There are evangelists of companies choosing to talk to/respond/provide customer service with users who choose to ask on social media sites such as Twitter.

Examples: 1. My response to Steve Rubel 2. My colleague Steve Ganz’s (LinkedIn) response to Erica O’Grady (via Twitter) 3. ComcastCares’ response to Arrington and other Comcast users on Twitter



 
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